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Hey,Monge! Marketing Services
Marketing & Advertising
Marketing Plan | Advertising | Banner Ads | Coupon Ads
Hey Monge! Ad Agency specializes in working with small businesses to create a marketing plan and strategic implementation.
We understand that businesses must work within a limited advertising budget. At Hey Monge! we work within your budget to develop goals and strategy for implementing an effective plan for marketing and advertising.
Save Time by contracting Hey Monge Ad Agency for Marketing Direction and Consultation. We work as Marketing and Advertising Professionals to help you accomplish your goals faster and with maximum efficiency.
Save Money by using expert analysis. Hey Monge Ad Agency tracks and trends advertising efforts to ensure your budget is not going to waste. Your business advertising campaign will adjust as needed to continually meet the needs of your growing business.
Save Energy by diversifying advertising with expert care. The internet is fast becoming a global tool for dispersing information, resourcing businesses and individuals, and advertising. At Hey Monge Ad Agency, we help you supplement print and offline marketing with online advertising in order to make the most of resources.
Marketing Plan
Developing a marketing plan is an essential component of running a business. Not only does a marketing plan play a major role in a complete business plan, but it helps to keep strategies for promoting your business in order. Every business needs a system of strategy, organization, and accountability. Structuring your marketing plan in a clear, concise manner provides for long term efficiency.
Advertising
Promoting your business through advertising looks different for every business. Since the boom of modern day advertising in the mid 20th century, advertising has become an area of great development and growth. Presently, advertising is undergoing a dramatic change, reaching into the unknown, mostly due to popularity of the internet which has created global connections for business and consumers. Challenge your promotional advertising strategies by implementing effective analytics that test and measure advertising effectiveness.
Banner Ads
Internet advertising opportunities are everywhere. Having a variety of banner ads available for submission will help you act fast to sponsor websites and internet events when opportunities for advertising are on short notice.
Coupon Ads
Attract attention by using coupon advertising in a strategic way. Coupon ads can be used to track and trend consumers and potential customers or clients.
PR Services Promoting your business
Press Release | Bios | Social Networking
Promoting your business is essential to business growth. Hey Monge Ad Agency can assist your business in building a strong community presence.
A Press Release
A common way to introduce your business to the media. Producing a well written article is essential to gaining an Editor’s attention. Hey Monge Ad Agency provides quality media relations and promotions service. Our expert writing team has combined experience in Journalism, Business Writing, Publication Editing and Radio.
Professional Bios
Artist Slicks, Group and Partner Profiles are an excellent way to promote your business and build credibility in the marketplace. Whatever business you are in, a well written profile or bio goes a long way in introducing your best side to the public.
Social Networking
Increases your personal and professional connections in order to broaden awareness and knowledge about your business. Building a fan page, offering linking options and clarifying community related activities are a few of the ways your business can build a social community through online networks. Consumers are looking more and more to online social networking sites for recommendations and reviews.
Branding and Design
Logo | Typography | Tag line | Imagery
One of the things you can do to simplify your marketing and advertising is to ensure you have a consistency look and feel to everything you put together. This can be achieved through a few areas discussed below:
Logo
Having a logo is more then just a "neat" thing to have. It should be the flagship for who and what your business is. The imagery or typography should represent the industry, your take on it, and how you want people to see you. The colors you use can have a huge impact on your clients.
Typography
This has to do with the typeset or font(s) you use. There are a million fonts, at least. So picking the right one is important. For website your options are limited, but as standards change more options should be available soon.
Tag line or Slogan
You need to have a one sentence/phrase that explains who and what you do. Or at least give people the sense of what you do.
Imagery
What look and feel do you want people to have when they see your collateral or website? Sometimes it's tough for a business to define, but starting with some simple principles could help.
Printing Services
We met a few printers that said "If you can think it, we can print it." Well, we can design it for you and work to get you the best printing rate.
Online Marketing
Search Engine Optimization (SEO) | Analytics | Pay per Click | Listing Sites
Sometimes this phrase is the bane of most business owners. Everyone knows your suppose to have an online presence, but how and what does that look like? Why are prices so ranging and what services are really worth it? Here's a few:
Search Engine Optimization (SEO)
This is a must in our opinion. It's as important as branding. Having a website isn't enough any more. You need to be able to be found, indexed and recommended by search engines. At least get (For more reading see our blog post tiled "What is Search Engine Optimization?")
Analytics
Having a website opens up a world of opportunity. Not only do you have an online brochure/flyer/salesperson but you have the ability to track and process information about the people coming to your site. If you have a website and do not have Analytics, you are missing out on one of the most powerful tools.
Pay per Click (PPC)
We know that advertising is a part of owning a business. Knowing how to save money should be a part of any advertising campaigns. The keys to PPC are:
1. Know your keywords
2. Know what your competition is doing
3. Ensure your site is ready for a PPC campaign.
4. Make sure your ads are quality ads.
The cost of an ad is generally calculated by a quality score and bid price. The better the Ad Quality and Relevance the more money you can save. In addtition, stop paying top dollar for words that you can't afford to bid war on. Take the fight to other words. Also make sure you get Analytics reports on these efforts.
Listing Sites
Know what your getting before you pay for a listing. Try a free service before paying. In addition if you are paying a listing service, double check and make sure they are not registering your business under other free services with links to their "special" site. They are basically redirecting traffic from services that could go to your site.